Our Process: How We Bring Your Video to Life

Hiring Clearview Media means more than just getting a camera crew it means partnering with a team that listens, collaborates, and brings real-world experience to every frame. Whether you're creating your first video or you're a seasoned marketing pro, we tailor the process to fit your goals, timeline, and budget.

Behind the scenes photography of a video production set with 4k Sony Cinema cameras, LED lighting and a jib.
 
 

1. Discovery Call: Understanding Your Needs

Every project starts with a simple conversation. In this initial call, we’ll:

  • Learn more about your business or brand

  • Ask what message you’re trying to communicate

  • Discuss your target audience and what action you want them to take

  • Help determine if it’s the right time for video

  • Explore your comfort zone and possible budget range

This step is all about listening — not selling. The goal is to make sure we're the right fit and to guide you through the possibilities video can offer.

2. Shaping the Strategy

Once we understand your needs, we begin developing a creative and logistical roadmap. We’ll:

  • Recommend the right type of video (e.g., branded content, corporate profile, testimonial, event coverage, etc.)

  • Outline possible formats, shoot days, locations, and timelines

  • Align the project scope with a realistic budget

  • Highlight what assets you'll walk away with (full video, cutdowns, reels, etc.)

This is where clarity and planning meet creativity — we make sure the project is right-sized for your goals and resources.

3. Pre-Production Planning

With the creative direction in place, we handle all the prep:

  • Scriptwriting or interview prep

  • Shot lists and visual references

  • Crew and gear planning

  • Location scouting, scheduling, and logistics

You’ll always know what’s happening and when. We guide you through every step — so nothing gets missed.

4. Production: Lights, Camera, Action

This is the fun part. Whether we’re shooting on-location, in your office, or at an event, we run a professional, efficient, and respectful set. We’re just as comfortable with a one-person interview as we are with multi-camera event coverage or drone footage. Our job is to capture what matters, and make you and your brand look your best.

5. Post-Production & Delivery

We shape the footage into a finished product that’s true to your message and optimized for your platform:

  • Editing, color correction, audio mixing

  • Music licensing and motion graphics (if needed)

  • Feedback rounds built in

  • Delivery in multiple formats for web, social media, or broadcast

You’ll walk away with polished, ready-to-use content that tells your story and moves your audience.

Let’s Get Started

Whether you're still figuring things out or ready to roll, we’re here to help you take the next step with confidence. Contact us to book an intro call — and let’s see if video is the right move for you.